Sivaji has created records – which a movie could create in all possible ways.

Just a rewind for you those records.

1) Audio sales

2) Advance Booking

3) Maximum Release of theatres

4) TV Media's coverage for a move – (without the Superstar's interview!!) Live programmes, talk shows and several contests

5) Print media's coverage

6) Web media's coverage

7) North India centres and success

8) Abroad centres and success

9) Opening new avenues for Tamil movie market in North India and abroad countries

10) I – tunes

11) Mobile downloads

12) Web site partnership

13) Satellite rights etc…..etc…..

Now another record of sorts is added in this list.

Sivaji's Top 10 countdown record

14) Sivaji is the only movie to fetch 1 place for the consecutive 13th week in leading satellite channels – (Sun TV, Raj TV and Jaya TV). Today 9th September 2007, Sivaji conquered No.1 in all Top 10 Movies Ratings by these channels. You all know after Sivaji nearly a dozen movies released. Despite this, the Boss is able to garner the top position. This is first time in Tamil satellite channels' history – same movie in first place for more than 13 weeks in all channels. (This is a record!!) Ulaga Tholaikaatchi Varalatril Mudhal Muraiyaaaga…..The BOSS made this achievement.

Remember this achievement is being made despite 1000s of difference of opinions between these rival channels.

Note: Still AVM has not thanked any satellite channels for this. Or atleast given any ads based on this. Poor….they don't have time it seems!!!!

- Sundar